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Analytics Brain

Octane11 + Mutinex + Segment Personas — Attribution, Mix Modeling & Segmentation

Campaign Attribution Analysis

Paste your campaign data (channel, spend, conversions) and get multi-touch attribution analysis with actionable recommendations.

Campaign Data (CSV or paste rows: channel, spend, conversions)

Attribution Model

Goal / KPI Focus

Enter your budget allocation across channels to get ROI analysis and reallocation suggestions.

Current Budget Allocation (channel: budget, ROI or results)

Total Monthly Budget

Primary Business Goal

Describe your customers and get AI-generated segment profiles (4–6 personas) with characteristics and targeting recommendations.

Describe Your Customer Base

Business Model

Number of Segments

Paste your marketing metrics and get AI analysis of what's working, what's not, and what to change.

Marketing Metrics (paste from your dashboards)

Time Period & Context

Select your metrics and audience — the AI writes a complete narrative report ready to share.

Report Type

Audience

Metrics & Data to Include

Key Message or Narrative Focus (optional)